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Discovering potential, driving performance.

effective communicationEffective Communication

The sales are confirmed, however the problems begin: customer expectations are not met, technical blame sales staff, sales staff blame internal operations and, as a result, any gross margin made is eroded by of delays in receiving payments due to customer dissatisfaction.

Additionally, retention of your best staff and business cashflow are under threat.

 

Communication is about "understanding the message".

The message context is more important than its content.


Effective Communication improves the ability of sales staff to work with:

  • internal resources
  • supplier contacts; and
  • customers

to ensure successful completion of the sale.

Salespeople often work on the assumption that technical and operational staff struggle to communicate with customers. This course teaches salespeople how to structure and handover efficiently and effectively without detracting from selling time.


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